Why NPS Isn't a Useful Metric
NPS can be tempting because of its pervasiveness, but it doesn't help you learn about your customers.
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Stephanie Morillo
4 min read
Why Tweeting for Growth Isn't Enough
Want to gain more followers on social media? You'll need more than formulaic tweets. Here are three things to keep in mind.
Stephanie Morillo
3 min read
Why Developers Should Archive Their Old Content
Archiving content, especially content that has been published on an external website, ensures we can access our old content at any time.
Stephanie Morillo
6 min read
How to Address Content Creation Burnout
In this blog post, I’ll share tips for developers who want to avoid burnout from creating new content.
Stephanie Morillo
7 min read
An Introduction to SEO for Developers
What is SEO and why should software developers care? In this comprehensive article, I describe what SEO is and how it impacts findability.
Stephanie Morillo
5 min read
What's the Best Blogging Platform for Developers?
What’s the best blogging platform for developers? In this post, you'll learn which questions you need to ask yourself before deciding where
Stephanie Morillo
4 min read
How to Believe in Magic: 3 Tips for Promoting Your Content
Are you struggling to promote your content? Here are three tactics to help you promote it with confidence.
Stephanie Morillo
7 min read
An Introduction to Web Analytics
Web analytics is the collection, analysis, and reporting of data compiled from a website for the purpose of research and optimization.
Stephanie Morillo
3 min read
How to Increase Your Reach on Social Media
In this blog post, I’ll share five tips for increasing your social media audience and getting more followers.
Stephanie Morillo
6 min read
3 Ways Developer Advocates Can Improve Their Online Presence
In this post, developer advocates will learn how to optimize their online presence using calls to action (CTAs), improved social media profi
Stephanie Morillo
6 min read
Do Software Developers Hate Marketing?
Here are mistakes marketing teams make when marketing to developers.
Stephanie Morillo
2 min read
Here Are the Three Audience Types Who Engage With Content
In this short post, I’ll explain the differences between primary, secondary, and tertiary audience types.
Stephanie Morillo
3 min read
How Blog Post Syndication Works
I explain what blog post syndication is and will provide a few tips for syndicating your content without messing up your SEO.
Stephanie Morillo
6 min read
Things to Keep in Mind When Building an Engineering Blog
I share lessons learned when working with developers on original blog posts, and how this can help your engineering team build a better blog
Stephanie Morillo
4 min read
How Reading More Technical Content Can Help You Write Better
Reading technical content is not only important for sharpening a developer's technical skills, it'll make you a better technical writer.
Stephanie Morillo
6 min read
Los 7 errores más comunes creando contenido para desarrolladores y cómo evitarlos
En este post enumero siete errores comunes que cometemos al crear contenido para desarrolladores y cómo evitarlos.
Stephanie Morillo
7 min read
7 Common Content Marketing Mistakes Developers Make and How to Avoid Them
Do you make any of the mistakes on this list? If so, read on to learn what to do instead.
Stephanie Morillo
3 min read
How to Repurpose Your Conference Talks into Blog Posts
In this post software developers will learn how to repurpose their conference talks into blog posts.
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